Prompt Horizon

A weekly read on how to get your brand found across Google, ChatGPT, Perplexity, and AI Mode, published by Alex Lielacher.

Read the latest editions

GEO

+1

The AI Search Conversion Blind Spot: How to Measure Sales That Started in ChatGPT

Nov 4, 2026

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10 min read

The AI Search Conversion Blind Spot: How to Measure Sales That Started in ChatGPT

TL;DR: Most sales that start in ChatGPT but never show up as ChatGPT.

Alex Lielacher
Alex Lielacher

GEO

+2

Same Question, Different Answer: How AI Search Personalization Is Rewriting Search

Oct 28, 2026

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9 min read

Same Question, Different Answer: How AI Search Personalization Is Rewriting Search

TL;DR: Your London buyer and your Mumbai buyer see different brands.

Alex Lielacher
Alex Lielacher

AI

+3

What AI Search Gets Wrong About Your Brand (And Where the Errors Come From)

Oct 23, 2026

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10 min read

What AI Search Gets Wrong About Your Brand (And Where the Errors Come From)

TL;DR: Most wrong AI answers about your brand have a source you can find and fix.

Alex Lielacher
Alex Lielacher

Google

+4

Google's New Content Test: Effort, Originality, Skill & Accuracy

Oct 14, 2026

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8 min read

Google's New Content Test: Effort, Originality, Skill & Accuracy

TL;DR: Google now says citing other sources doesn't count as original effort.

Alex Lielacher
Alex Lielacher

GEO

+3

Why & How You Need to Post on LinkedIn to Improve Your AI Visibility

Oct 9, 2026

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8 min read

Why & How You Need to Post on LinkedIn to Improve Your AI Visibility

TL;DR: LinkedIn's AI citations rose 50% from January to May, and likes barely mattered.

Alex Lielacher
Alex Lielacher

SEO

+3

Citation ≠ Recommendation: The Two Types of AI Visibility Marketers Need to Measure

Sep 27, 2026

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5 min read

Citation ≠ Recommendation: The Two Types of AI Visibility Marketers Need to Measure

TL;DR: Citations come from your content. Recommendations often come from everyone else's.

Alex Lielacher
Alex Lielacher
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Prompt Horizon

Prompt Horizon

A weekly read on how to get your brand found across Google, ChatGPT, Perplexity, and AI Mode.


© 2026 Prompt Horizon by Alex Lielacher.
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